Jabra launched the PanaCast Signature Room, an advanced conference-room system. But the product was so technical that its value was hard to communicate in a way that engaged decision-makers.
The technology behind PanaCast was impressive, but complex. Jabra needed a video that explained the product quickly and clearly without losing the technical substance.
We staged a full conference room in our studio and used our lighting expertise to make both the room and the screens look their best on camera. The pacing and edit rhythm were built to hold attention.
A stylish introduction video that makes the technical feel accessible, plus a full marketing package of stills and wallpaper videos for screens.
